THIS ROLE CAN BE REMOTE WITHIN THE US.
At Zebra, we're reinventing how businesses operate at the
enterprise edge - helping them run faster, smarter, and more
connected than ever before.
A dynamic community of builders, doers and problem solvers, we
each play a unique role - shaping new technologies, bringing
solutions to market, and partnering with companies on the front
line of business.
Being a part of Zebra means making your mark as we make digital
transformation a reality.
It means growing into a leader at a leading company that makes a
distinct difference - because together, we've only just begun.
Build Today. Create Tomorrow.
Join a team of builders, doers and problem solvers.
The Senior Global Product Marketer will lead development of a
product marketing strategy for a segment of the Barcode Scanning
portfolio. Execute against that strategy through vertical, field
and channel marketing resources while building and maintaining a
Working with a cross-functional team, the incumbent will
develop, position, and message the go-to-market strategy, sales
enablement, and competitive analysis. Some responsibilities will
include strategic planning, providing valuable input regarding the
market and engage in product management functions for the
- Own product reinvigorate, refresh and retire programs, working
collaboratively with the marketing team based on quarterly business
results reported by product management team and pipeline
- Accountable for activation of global product marketing sourced
- Drive sales enablement and demand creation programs
- Monitor and drive organizational response to primary
competitors' regional marketing campaigns, messaging, etc.
- Lead marketing participation on product launch calls (global
and regional) to ensure regional GTM readiness from a marketing
- Manage promotional, incentive and rebate strategy in region as
part of a holistic GTM plan to accelerate pipeline
Bachelor's degree in related field 5+years of product marketing
and/or comparable product management, development experience
Demonstrated whole lifecycle product marketing experience, from NPI
to EOL Understanding of holistic go-to-market readiness, especially
readiness of different channels for the portfolio at large
Ability to thrive in matrixed organization environment Excellent
presentation & communication skills Demonstrated willingness to
actively participate with vertical marketing teams
Zebra is an equal opportunity/affirmative action employer
committed to a diverse and inclusive workplace. All qualified
applicants will receive consideration for employment without regard
to race, color, religion, sex, pregnancy, ancestry, marital status,
age, sexual orientation, gender identity, national origin,
disability status, protected veteran status or any other basis
prohibited by law. If you are an individual with a disability and
need assistance in applying for a position, please contact us at
The EEO is the Law poster is available here:
The EEO is the Law poster supplement is available here:
Zebra is a federal contractor and is committed to an alcohol and
drug free workplace. As a result, all U.S. based employees are
subject to the Drug and Alcohol Free Workplace Policy and