Search Engine Optimization Manager

Company: Rabinovici + Associates
Location: Hollywood
Posted on: May 6, 2022

Job Description:

SEO Manager, B2B Advertising Agency To you, this whole internet thing isn---t so complex. But you---re no average citizen of the great web. You know how to bring the hidden to light---to help people find what they---re looking for amid seas of darkness and keyword searches. You have a combination of analytical chops and marketing know-how that helps you maximize the ROI of digital advertising; you approach each project with the mind of a scientist but can break down your thinking in marketing-friendly ways. Sound like you? As an SEO Manager, you---ll work with the SEO specialists, performance team, and account management to direct SEO best practices and improve the appearance and positioning of web pages in organic results. The ideal candidate will be able to help RAB2B clients reach their financial and engagement goals by executing tests, analyzing data, and interpreting and presenting insights. Your recommendations will be crucial to reaching optimized quality and quantity organic traffic. Responsibilities: --- Plan, develop, and implement our SEO strategy --- Work towards organic search optimization and ROI maximization --- Regularly perform thorough keywords research --- Identify key SEO KPIs --- Monitor redirects, click rate, bounce rate, and other KPIs --- Prepare and present reports regularly --- Identify our buyer persona to better target identified audiences --- Identify problems and deficiencies and implement solutions in a timely manner --- Suggest improvements in process and productivity optimization --- Collaborate with web developers and marketing team --- Stay up to date with the latest SEO and digital marketing latest trends and best practices Requirements: Education: A candidate for this position must have a bachelor---s degree in a business or quantitative discipline, for example, in Math, Economics, Business, Marketing, Information Technology, Computer Science, any other related field. An equivalent of this requirement in working experience is also acceptable for the position. Experience: The candidate for this position must also have had over 3 years of experience working in a Search Engine Optimization capacity or has had the same amount of experience working with paid search experience in an online environment. A suitable candidate will also have a proven and successful track record in the management of SEO strategy for a business with the aim of driving revenue generation and profitability. Analytical Skills: The SEO Manager must demonstrate a genuine passion and a keen interest in the field of online marketing and, more specifically, optimization strategy. He must also possess excellent analytical skills and an ability to perform analytical functions in a high accountability culture. The SEO Manager will be proficient in the use of Google Analytics and certified in paid search marketing, local search marketing, display advertising, and analytics, among other analytical tools and platforms necessary for the effective performance of his duties. A suitable candidate will also possess highly advanced mathematical skills along with solid MS Word and MS Excel skills, more specifically lookups and pivot tables, which will come in handy in analyses and report creation Communication Skills: The SEO Manager SEO Managers play a crucial role in optimizing a company---s online content, generating reports, making presentations, interacting with key departments in cross-functional settings, among others. As such, impeccable written and verbal communication skills are a must. Interpersonal Skills: The SEO Manager---s possession of specific personal skills ensures seamless, consistent, and efficient execution of duties and responsibilities. Some of these skills include the ability to work collaboratively in a fast-paced environment, flexibility, being up to date with trends, creativity with a strong judgment of online etiquette, and so on. We---re RAB2B, a B2B marketing communications agency with a diverse client roster, including Fortune 1000 companies. We are dynamic, passionate, friendly, supportive of each other, a bit informal, and highly specialized in B2B. We---re proud of our company culture and working environment, and value the people on our teams. We do it with rare commodities: human values, honesty, inclusion, and above all, trust. Perks: Health benefits package Stimulating and friendly work environment Competitive salary Casual dress code Flexibility Paid vacation 401K matching Location: Hollywood, Florida, or Remote in the USA. Seniority Level Mid-level Industry Marketing & Advertising

Keywords: Rabinovici + Associates, Hollywood , Search Engine Optimization Manager, Executive , Hollywood, Florida