Search Engine Optimization Manager
Company: Rabinovici + Associates
Location: Hollywood
Posted on: May 6, 2022
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Job Description:
SEO Manager, B2B Advertising Agency To you, this whole internet
thing isn---t so complex. But you---re no average citizen of the
great web. You know how to bring the hidden to light---to help
people find what they---re looking for amid seas of darkness and
keyword searches. You have a combination of analytical chops and
marketing know-how that helps you maximize the ROI of digital
advertising; you approach each project with the mind of a scientist
but can break down your thinking in marketing-friendly ways. Sound
like you? As an SEO Manager, you---ll work with the SEO
specialists, performance team, and account management to direct SEO
best practices and improve the appearance and positioning of web
pages in organic results. The ideal candidate will be able to help
RAB2B clients reach their financial and engagement goals by
executing tests, analyzing data, and interpreting and presenting
insights. Your recommendations will be crucial to reaching
optimized quality and quantity organic traffic. Responsibilities:
--- Plan, develop, and implement our SEO strategy --- Work towards
organic search optimization and ROI maximization --- Regularly
perform thorough keywords research --- Identify key SEO KPIs ---
Monitor redirects, click rate, bounce rate, and other KPIs ---
Prepare and present reports regularly --- Identify our buyer
persona to better target identified audiences --- Identify problems
and deficiencies and implement solutions in a timely manner ---
Suggest improvements in process and productivity optimization ---
Collaborate with web developers and marketing team --- Stay up to
date with the latest SEO and digital marketing latest trends and
best practices Requirements: Education: A candidate for this
position must have a bachelor---s degree in a business or
quantitative discipline, for example, in Math, Economics, Business,
Marketing, Information Technology, Computer Science, any other
related field. An equivalent of this requirement in working
experience is also acceptable for the position. Experience: The
candidate for this position must also have had over 3 years of
experience working in a Search Engine Optimization capacity or has
had the same amount of experience working with paid search
experience in an online environment. A suitable candidate will also
have a proven and successful track record in the management of SEO
strategy for a business with the aim of driving revenue generation
and profitability. Analytical Skills: The SEO Manager must
demonstrate a genuine passion and a keen interest in the field of
online marketing and, more specifically, optimization strategy. He
must also possess excellent analytical skills and an ability to
perform analytical functions in a high accountability culture. The
SEO Manager will be proficient in the use of Google Analytics and
certified in paid search marketing, local search marketing, display
advertising, and analytics, among other analytical tools and
platforms necessary for the effective performance of his duties. A
suitable candidate will also possess highly advanced mathematical
skills along with solid MS Word and MS Excel skills, more
specifically lookups and pivot tables, which will come in handy in
analyses and report creation Communication Skills: The SEO Manager
SEO Managers play a crucial role in optimizing a company---s online
content, generating reports, making presentations, interacting with
key departments in cross-functional settings, among others. As
such, impeccable written and verbal communication skills are a
must. Interpersonal Skills: The SEO Manager---s possession of
specific personal skills ensures seamless, consistent, and
efficient execution of duties and responsibilities. Some of these
skills include the ability to work collaboratively in a fast-paced
environment, flexibility, being up to date with trends, creativity
with a strong judgment of online etiquette, and so on. We---re
RAB2B, a B2B marketing communications agency with a diverse client
roster, including Fortune 1000 companies. We are dynamic,
passionate, friendly, supportive of each other, a bit informal, and
highly specialized in B2B. We---re proud of our company culture and
working environment, and value the people on our teams. We do it
with rare commodities: human values, honesty, inclusion, and above
all, trust. Perks: Health benefits package Stimulating and friendly
work environment Competitive salary Casual dress code Flexibility
Paid vacation 401K matching Location: Hollywood, Florida, or Remote
in the USA. Seniority Level Mid-level Industry Marketing &
Advertising
Keywords: Rabinovici + Associates, Hollywood , Search Engine Optimization Manager, Executive , Hollywood, Florida
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