MARKETING SPECIALIST
Company: Seminole Gaming
Location: Hollywood
Posted on: May 27, 2023
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Job Description:
About Seminole Hard Rock Hotel & Casino HollywoodSeminole Hard
Rock Hotel & Casino Hollywood is the flagship casino resort of Hard
Rock International, owned by the Seminole Tribe of Florida. This
world-renowned entertainment, gaming and hospitality destination
unveiled a $1.5 billion expansion on Oct. 24, 2019. New offerings
include 638 upscale guestrooms in the first-everGuitar Hotel, 168
luxury guestrooms and unique swim-up suites in the adjacent Oasis
Tower at Seminole Hard Rock Hotel & Casino Hollywood, and 465 newly
redesigned guestrooms in Hard Rock Hotel for a combined room count
of 1,271 throughout the resort. Additional amenities include the
lush, "Bora Bora" style lagoon with private cabanas and butler
service; a 42,000 square-foot Rock Spa - & Salon; a 13.5-acre
recreational water experience for swimming, kayaking and paddle
boarding; 19 dining outlets and 20 bars and lounges; an expansive
gaming floor with 3,100 slots, 195 table games and a 45-table poker
room; 120,000 square feet of premier meeting and convention space
including a 38,000 square-foot, carpeted exhibition hall; and a
26,000 square-foot retail promenade. The highly anticipated Hard
Rock Live entertainment venue with a 7,000-person capacity, will
showcase A-list entertainers, comedy acts, Broadway performances,
sporting events and live broadcast productions. The integrated
resort is located on 87 acres of the Hollywood Seminole Reservation
along State Road 7 (U.S. Highway 441), and is 10 minutes from Fort
Lauderdale/Hollywood International Airport and 30 minutes from
downtown Miami and Miami International Airport. For more
information, visit us online at call 800-937-0010 or follow us:
Facebook: SeminoleHardRockHollywood, Twitter: @HardRockHolly,
Instagram: @HardRockHolly.Benefits & Perks:We offer rockin'
benefits that include Medical, Dental, Vision & Life Insurances,
401K, Paid time off, Annual Bonus Opportunity & much more! Please
visitsee our full list of benefits!Under the direction of the
Advertising Director, the incumbent is responsible for assisting
and providing support in planning and implementing of marketing
department initiatives.Duties and Responsibilities:Request ad mat &
media requirements from Tour Manager & Artist Agents to support
initiatives for marketing Entertainment acts for Hard Rock Live &
other venues.Develop & obtain approvals for Media Plan & Creative
assets to support all marketing & branding initiativesRepresent
marketing at weekly meetings, leading the conversation &
maintaining status documents/ Coordinate production schedule,
tracking and delivery.Maintain the Brand Standards for Seminole
Gaming & Hard Rock InternationalReconcile Post-Media invoices, tear
sheets & reportingFully execute & write creative briefs to the
creative agency for all advertising needs including direct mail,
eBlasts and all collateral pieces.Content writing for advertising
materials including mailers, eBlasts and promotional
material/collateral.Proofreading content throughout all advertising
channels (mailers, vouchers, posters, rack cards, brochures,
digital etc.).Install and remove property-wide signage. Update &
audit signage throughout property.Coordinate all aspects of
advertising, including but not limited to, digital, direct mail,
radio, TV, Outdoor, print and social media.Interface with all
department heads to ensure timely development of creative materials
for all property promotions.Ensure advertising run lists (TV &
Radio spots, print insertions, out-of-home billboards) are accurate
and deadlines are maintained and monitored.Prepare and enter
purchase orders for services from agencies and vendors; process
invoices, order supplies, maintaining purchase logs.Coordinate
photo and video shoots and prepare shot lists.Maintain property
videos and photography logs and files.Coordinate creation, delivery
and distribution for projects including, but not limited to, Poker
Room, the spa, food and beverage, hotel & pool operations, valet,
The Shoppes & third party vendors, Human Resources, Sales &
Catering, Hard Rock Live and Hard Rock Stadium. Projects will
include direct mail, special event invitations, ads, menus, key
cards, print ads, directional signage, backlights, rack cards,
etc.Coordinate outdoor advertising production and installation.
Route and maintain all billboard contracts.Maintain up to date
photo, video & logo librariesMaintain electronic and hard copy
files of all completed production jobs.Develop PowerPoint updates
to Staff Meetings and Campaign Overviews.Demonstrate a commitment
to ensuring responsible gaming and responsible alcohol service by
discreetly notifying appropriate managers of concerns and
observations.Demonstrate actions and behaviors that reinforce the
Company's Mission and Values of Communication, Integrity, Fun,
Respect, Accountability, Passion and DedicationEnsure prompt and
discreet notification to managers and/or the Ethics Hotline of any
observation of illegal acts or internal ethics violations.Performs
other duties as assigned.Three (3) years of experience in similar
position and a BS or BA in Business, Advertising, Marketing or
related field required, or the equivalent combination of education
and experience.Additional Requirements:Excellent communication and
time management skills.Above average organizational skills.Must be
an excellent copy writer and proofreader. Must be able to analyze
marketing and promotions data.Proficient knowledge of Microsoft
Office-Outlook, Excel, Power Point and Word.Must have ability to
multi-task and work under pressure with quick problem solving
skills.Knowledge of media buying, reviewing media related
summaries, flowcharts and media schedules.Ability to work flexible
schedules, including over 40 hours, nights, weekends and holidays
may be required.Work Environment:While performing the duties of
this job, the employee is frequently required to stand; walk; use
hands to finger, handle, or feel; reach with hands and arms, talk
or hear; and taste or smell. The employee must frequently lift
and/or move up to 50 pounds. Specific vision abilities required by
this job include close, distance, color, and peripheral vision,
depth perception and ability to adjust focus.The work environment
characteristics described here are representative of those an
employee encounters while performing the essential functions of
this job.The Casino environment is hectic, fast-paced and often
crowded and noisy. May be exposed to casino related environmental
factors including, but not limited to, second hand smoke, excessive
noise and constant exposure to general public.Must be able to
communicate effectively with guests in English, specific to
position duties and responsibilities.Closing:The Tribal Council
gives preference in all of its employment practices to Native
Americans. First preference in hiring, training, promoting and in
all other aspects of employment is given to members of the Seminole
Tribe who meet the job requirements. Second preference is given to
members of other federally recognized Native American Tribes who
meet the job requirements.As part of Seminole Gaming's employment
process, final candidates will be required to obtain gaming
licensure by completing a background check with Seminole Gaming
Compliance and Regulations, prior to an offer being extended. These
background checks may include, but are not limited to:Credit
CheckCriminal Background CheckDrug ScreenDisclaimerWhile this is
intended to be an accurate reflection of the current job,
management reserves the right to revise the current job or to
require that other or different tasks be performed when
circumstances change, (e.g. emergencies, changes in personnel,
workload, rush jobs or technical
developments).#ProfHotJobs#ProfHotJobs
Keywords: Seminole Gaming, Hollywood , MARKETING SPECIALIST, Advertising , Hollywood, Florida
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